The role software plays is changing, along with how people use it. Here's what this year's data reveals about product experience, and what it means for how you plan for 2027.
The pile-up: breakage, frustration, and the one signal that improved
Engagement: shorter sessions, shallower use
The device gap: mobile friction eased on both fronts
A new kind of noise: agents becoming users
This is just a glimpse of what the full data reveals.
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